Strategic Marketing & Branding Services
Research. Plan. Execute. Evaluate. Adapt.
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Research.
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- Market Research
- Product, Market & Business Feasibility Studies
- Stakeholder, Consumer and Business Insights Research
- Focus Groups & In-Depth Interviews
- Quantitative Surveys & Polling: Phone, Mail and Online
- Sales Channel Research & Analysis
- New Market/Product Research & Analysis
- Competitive Research & Analysis |
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- Production and Product Costing Analysis
- Industry Assessment & Trending Research
- Environmental Scans
- Customer Service & Brand Devotion Research
- Geodemographic Mapping Analysis
- Consumer Lifestyle Studies
- Values- Based Text Analysis |
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Plan.
- Marketing Management Ideation, Strategy and Consulting
- Strategic Business & Marketing Plans
- Customer-Centric, Integrated Marketing Communications Plans
- eCommerce Operations Planning, Integration, Training & Consulting
- eMarketing, Social Media and Online Marketing Plans
- Sales Channel Strategy, Planning & Support
- Marketing-related Technologies: Strategy, Consulting & Implementation
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Execute.
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Collateral, Sales and Strategic Marketing Materials.
- Naming, Logos and Visual Identity Systems
- Direct Mail
- eMail/eMarketing
- Environmental Design & Signage
- Product Packaging
- Advertising & Media Buying (print/online)
- Print, Online and Interactive Materials including:
- Annual Reports
- Newsletters
- Catalogs
- Brochures
- Product Sales/Information Sheets
- Point of Purchase (P.O.P.) Displays
- Sales/Promotional Materials
- Advertisements
- Event Planning & Management
- Portable Signage & Trade Booth Design
- Photography (product, portrait and facility)
- Copywriting and Copy Editing
- Illustration
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eCommerce & Websites.
- Strategy, Design, Development and Support
- eCommerce Strategy & Operational Integration
- Design & HTML Programming
- Social Media and Blogs
- Analytics & SEO (Search Engine Optimization)
- Online Marketing/Advertising
- CRM and Accounting Integration
- Warehousing, Shipping & Receiving
- Inventory Management
- Photography (product, portrait and facilities)
- Video (online)
- Flash
- Electronic/eMail Marketing
- e-Announcements
- e-Newsletters
- e-Promotions
- e-Interactive digital documents
- e-forms/applications
- NetSuite: Setup, Customization, Operation, Integration, Implementation and Support
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Branding.
- Branding: Consulting, Strategy, Design & Management
- Brand Analysis, Brand Positioning & Brand Architecture
- Naming, Logos and Visual Identity
- Customer Touch Point and Experience Mapping
- Visual/Graphic Standards Manual and Usage Guidelines
Operations.
- Organizational Adaptation/Change Consulting & Facilitation: Implementing a Total Integrated Marketing Model
- Executive/Marketing Team Consulting and Support
- Import/Export - U.S. Marketing Entry/Expansion Services
- Production and Operations Management Consulting
- Information Technology Assessment, Integration, Implementation and Management